Blog
When and how to build your B2B waitlist
Need more attention in your business, but don't know where to start? Whether you are starting a new offer or revamping an old platform, waitlists will have your buyers ready and waiting - if you know how to use them. By leveraging customer psychology with good marketing comms, you can extend the buying cycle all year round.
By Natalie, April 30, 2025
Showing clients you care - with mass email
Use email segmentation to give the right message at the right time to your audience, showing them you care.
By Natalie, February 13, 2025
Using Video in Email
With mobile use on the rise, video content is now a natural option for email. In this article, I cover when how and why to use it.
By Natalie, April 26, 2023