Blog
The Great Email List Revival: Why 2025 Is Your Year To Reconnect
Revive your dormant email list in 2025 with proven strategies for re-engagement. Learn how to handle list decay, segment effectively, and rebuild authentic connections with your subscribers. Perfect for business owners ready to transform their zombie list into an engaged community.
By Natalie, January 08, 2025
List-Building Tips & Tactics
Discover 4 powerful methods to grow your email audience, from ads to referrals. How many can you apply today?
By Natalie, May 22, 2024
Mastering Bounce Rates: The Silent Revenue Killer in Email Marketing
Know you email bounce rate, so you can keep your list healthy and your revenue high.
By Natalie, February 13, 2024
Five fun ways to increase your email list
You’ve tried ads, competitions and quizzes. You’ve plastered your sign-up form everywhere and your signature looks like a BuzzFeed ad. What else can you do?
By Natalie, August 13, 2023
Segmenting your list, like your social life
You have to start thinking of your audience, as you would do the school playground - as a five-year-old child! Are you ready to start smiling? And getting a better reaction from your readers?
By Natalie, July 28, 2023
Why your transactional emails matter
Your business has a hidden superpower. It’s effective, flexible (almost) free and overlooked by almost everyone. I am talking about your transactional emails.
By Natalie, March 21, 2023
What should go in my Welcome Email?
It’s one of the best-performing emails you will ever send. This is your chance to start off on the right foot, introduce your brand voice and woo your subscriber.
By Natalie, March 14, 2023